Bhubaneswar:On the auspicious occasion of Niladribije, the OTV Television Group has officially launched ‘Ikatan’, a new handloom saree initiative aimed at reviving and promoting India’s rich textile traditions. The inauguration marks a significant step towards preserving the country’s cultural heritage, with a special focus on Odisha’s iconic Ikkat handloom art. According to the organizers, Ikatan...
